Free to start. We tell you when ads will not pay — before you spend.
One link in. Ads out across Meta, Google, TikTok and Pinterest — scored on your sales, not their claims.
Drop in a link. We’ll read the business and build the plan.
Free to read your site, map the budget and write the ads. No card. No ad spend until you connect your own ad account.
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SimulatedDemo account · $5,500 on TikTok
TikTok claimed its sales by a factor of 4.88×
Every platform decides for itself which sales it caused — then bids on that number. Below, the same report a connected account gets, run over a simulated account. Both platforms look healthy on their own dashboards.
Ten facts an ad needs. What your page does not say, we leave blank — we never make it up.
Only the platforms your number can actually carry. Facebook and Instagram are one buy, not two.
The test is sized first, so you get the number of ads your budget can tell apart.
Spend and claimed sales, set against your own books. The gap is the whole point.
Every platform has a floor. Below it, your money buys guesses. So the plan changes shape as the budget grows — it does not just spread thinner.
Drag it. At $5 nothing runs, and we say so. At $150 it all goes to one platform. At $400 three platforms each get enough to stop guessing.
$150/day funds one platform, testing for clicks rather than purchases. That is the honest ceiling at this budget: it can tell you which message works, but not what a customer costs. Reaching a conversion signal on Meta needs about $172/day.
The real allocator, running in your browser — for an online store whose customer is worth $24. Your own numbers change every figure.
Our best advice is often to spend less. A fee that shrank when we were right would bias every call we make. So it does not move with your budget.
We weigh our own price against what you spend on ads. At $40 a month of ad spend, we call our own $19 plan indefensible and tell you to stay on Free.
Read a site, build the plan, write the creative. Nothing connected, nothing spent.
Nothing to weigh.
Start freeOne site, fully connected. The engine measures what the platforms claim.
Proportionate from $127/mo of ad spend
1 connected site
Choose SoloUp to five sites, each with its own plan, creative and ledger.
Proportionate from $327/mo of ad spend
5 connected sites
Choose StudioTwenty-five sites, each client with their own login seeing only their own work.
Proportionate from $994/mo of ad spend
25 connected sites
Choose AgencyBars run from $0 to $1,000 a month of ad spend: red where the plan would cost more than it could save, amber where it is steep, green where it is proportionate.
Paste your URL and I will run ads. You approve everything before a cent moves.
Drop in a link. We’ll read the business and build the plan.
Free to read your site, map the budget and write the ads. No card. No ad spend until you connect your own ad account.
Already have an account? Log in